Many Moonlight fans are still upset over the cancellation of CBS’ Friday night vampire series. CBS is counting on viewers wanting more of the show’s star, Alex O’Loughlin, and put him front and center in the new medical series, Three Rivers. So, will O’Loughlin’s physician outlive his vampire character?
Based on the early ratings, that may be the least of CBS’ worries. Three Rivers debuted last night with a disappointing 9.17 million viewers and a 2.0/5 rating/share among adults 18-49. It ranked in a distant third place in total viewership and a distant fourth place in the all important demographic.
Three Rivers retained a little more than 70% of its lead-in audience and, in the same timeslot last year, Cold Case brought in almost two million more viewers.
Based on typical ratings trends, even fewer people can be expected to return next week. If you look at it that way, Three Rivers’ life expectancy doesn’t look very good.
What do you think? Is Three Rivers worth saving or should CBS do a mercy killing and cancel it now?